La Jolla Real Estate: La Jolla Luxury Homes

Smoke and Mirrors

Staging your oceanfront La Jolla homes is about illusions. It's how David Copperfield would sell oceanfront La Jolla homes. It's beyond decorating and cleaning. It's about perfecting the art of creating moods. Home Staging makes your oceanfront La Jolla homes makes them look bigger, brighter, cleaner, warmer, more loving and, best of all, it makes buyers want to buy it.

Contrary to what you might think, it's about more than preparing the house for sale. Staging is what you do after you've cleaned, decluttered, painted, made minor repairs; it's all about dressing the house for sale. It's about adding the small details: the lipstick, mascara and, for simplicity, a stunning, single strand of Tahitian pearls.

What is a Professional Home Stager?

Professional stagers are highly skilled artists. They can take a blank canvas and paint a sensuous portrait without ever lifting a paint brush. Stagers possess the skills of a top-level designer and they create dramatic scenery that appeals to all five senses. Here are some of their secrets:

• Arrange sparse pieces of furniture in an appealing grouping known as a vignette
• Showcase a generous usage of soft fabrics such as silk, lambswool, satin
• Display unusual knickknacks in units of 1, 3 or 5
• Drape window coverings with simple lines Add unique elements to shelving, bookcases and fireplace mantels, which draw attention to predetermined areas

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Price It Right! 

A mispriced La Jolla home sits on the market longer, and eventually sells for less than a similar, correctly priced La Jolla communities home. So found John R. Knight, a professor at University of the Pacific. In his 2002 study, "Listing Price, Time on Market, and Ultimate Selling Price," he examined 3,490 La Jolla, Calif., homes and found that sellers who didn't reduce their prices sold for 97% of the initial list price. La Jolla homes with a price reduction sold for 88% of initial list price.

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Though Stockton isn't rife with multimillion-dollar homes, the same theory holds for trophy properties. Slightly lowballing a listing price upfront often results in a higher sales price, because it generates greater interest and more offers. It is also less likely to languish; when this happens, buyers wait, hoping its price will go further south.

"In a down market, that's a good way to go for houses that, in an up market, would have multiple offers," says Courtney Charney, a broker with Alain Pinel Realtors in Atherton, Calif. "But I would not advise that on houses that you know will sit, whether because of location, or something odd about the floor plan or some other set of issues."

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Decorating for Your Open House - Tips and Tricks To Sell Your Oceanfront La Jolla Homes

If you have been following our advice on open house tips for your oceanfront La Jolla homes, you have already learned how to arrange the larger items in your rooms to create a better traffic flow and the illusion of more space. Once your furniture is arranged to create an open, airy feeling, you're ready for more open house ideas to put the finishing touches on your small room makeover. Follows these tips to capture the interest of oceanfront La Jolla homes buyers.

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Open House Checklist: Ten Great Open House Ideas For Your Luxury La Jolla Homes

How often do you host a meeting in your luxury La Jolla home, only to realize that you spent minimal time socializing? Parties require creative advanced planning. This may seem obvious, but too often important details are missed. You need to better prepare yourself and your luxury La Jolla home for success.

Below are suggestions to support you as the host:

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How much Will You Have To Pay In Capital Gains When you Sell Your Oceanfront La Jolla Homes?

When your oceanfront La Jolla home is your principal residence, and you are selling it, the basic tax rule is that you can exclude gains of up to $250,000 if you are a single taxpayer and $500,000 if you are a married taxpayer filing jointly, provided the oceanfront La Jolla home was your primary residence in at least two of the preceding five years. This exclusion can be used once every two years. While this rule seems fairly straightforward, there are a number of special situations to keep in mind:

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